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ROICE — iGaming marketing agency

iGaming marketing agency

ROICE
in your favor

Connected marketing services focused on commercial outcomes

02 / WHO WE ARE

iGaming marketing agency
built around client's growth

Roice works with iGaming products at the moments that matter: entering markets, building acquisition and strengthening brand presence. Every engagement is shaped around the business behind the brief.

  • Casino
  • Sportsbooks
  • iGaming holdings
  • Providers
60+

markets

Europe · LATAM · MENA · Asia

45+

clients

operators & providers

5+

years

of expertise

03 / GROWTH CHALLENGE

Built around your growth challenge

01Market entry

Enter a new market

Expand into new markets with the right strategy, channels and local approach.

02Channel build

Expand acquisition

The right channel, tested and built around measurable commercial impact.

03Visibility

Build brand trust

Market visibility turned into recognition, authority and lasting trust.

04Scale

Scale what already works

What performs is refined, expanded and scaled with commercial discipline.

04 / SERVICES

Marketing across paid, organic and strategic growth

We select channels and tools that fit your objective and market context

Paid Growth

Build and scale acquisition across paid channels with performance and market context in mind.

  • Paid Media
  • Telegram Ads
  • Influence Marketing

Organic Visibility

Strengthen how the brand is found, understood and trusted across search, AI systems and reputation surfaces.

  • iGaming SEO & ASO
  • Generative Engine Optimization (GEO), AEO
  • User Behavior Factors
  • PBN & Linkbuilding

Brand & Strategic Marketing

Support market presence and high-impact business initiatives beyond individual acquisition channels.

  • iGaming PR & Media Relations
  • Local PR campaigns
  • Awards & Recognition
  • SERM & Brand Protection
  • Crowd marketing

We select channels and tools that fit your objective and market context

05 / MARKETS

60+ iGaming markets
across Tier 1–3

From mature regulated markets to fast-growing regions, we adapt strategy and execution to local regulation, competition, player behaviour, channel availability and unit economics.

60+markets live
  • EUROPE
  • LATAM
  • MENA
  • ASIA

06 / APPROACH

How Roice approaches
iGaming growth

01

Business objective first

Every scope starts with the operator's growth priority.

02

Market context matters

Market dynamics, regulation, competition and economics shape the approach.

03

Strategy becomes action

GEO dynamics, regulation, competition and economics shape the approach.

04

Connected growth levers

Acquisition, visibility and expansion reinforce each other.

05

Commercial outcomes guide decisions

We focus on initiatives with clear business potential and room to scale.

07 / SELECTED WORK

Our track record

A snapshot of growth challenges solved across markets and marketing channels.

NDASource: Tg Ads
GEO: BRAZIL
180,529,145

Impressions

Spend
€456,000
Clicks
1,716,723
CTR
0.95%
CPM
€2.52
CPC
€0.27
FTD cost
€27
NDASource: Tg Ads
GEO: MEXICO
6,382,310

Impressions

Spend
€13,000
Clicks
59,898
CTR
0.94%
CPM
€2.03
CPC
€0.22
FTD cost
€23
NDASource: Tg Ads
GEO: ARGENTINA
1,796,083

Impressions

Spend
€5,000
Clicks
20,994
CTR
1.17%
CPM
€2.79
CPC
€0.24
FTD cost
€28

08 / CONTACT

Let's talk about your
next growth priority

Book a meeting

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